China Shanghai TOPS Pet Fair (TOPS) is positioned as the "Top China Pet Industry Platform for the Year". The strategic organizer of the exhibition, Pet Industry Expert, is a professional media with significant influence in the pet industry. Its media matrix covers over 200,000 professional users and through precise WeChat groups, pet store management systems, B-end online learning platforms, it maintains continuous communication and service for 365 days. At the same time, all members of the curation team of the Shanghai TOPS Pet Fair have been deeply involved in the pet industry for several or more than ten years. They work together with professional advisory boards from media, brands, channels, production, SaaS to carefully refine an "exhibition platform that understands Chinese buyers better".

At the Shanghai TOPS Pet Fair (TOPS), every agent, store, e-commerce, and breeding channel audience will have a dedicated label. Through a series of online and offline tools, before and during the exhibition, they will receive product recommendations tailored to their needs, optimal and efficient customized visit routes, and rich conference activities tailored to their identity attributes, which can effectively help them grow.

In the next decade, China will undoubtedly become the largest pet market in the world, and what this market lacks most is high-quality, frequent, and sustained connection capabilities. The Shanghai TOPS Pet Fair (TOPS) is a platform that is more refined, more digitalized, fully connected online and offline, and oriented towards the future of the industry.

2024 Booth Map

Exhibiting Brands